Project Case Study: OceanMind
Social Media Ad (1 of 7)
Location: Harwell, Oxfordshire
- 1 day of filming on location
- 5 days of production time
- Bespoke animated graphics
- Royalty-free music
- Delivery format: You Tube
OceanMind is playing a pioneering role in delivering accurate and detailed information to help governments and other parties involved in the seafood supply chain to monitor the activity and compliance of fishing vessels.
At our initial meeting, we recommended developing a twin video project in order to reach audiences in different situations; an interview-led format format for on-line viewing and a graphics-led format for busy exhibition spaces where noise levels often make a video’s soundtrack impractical.
We developed a bespoke graphics package to complement the look and feel of the OceanMind brand and used a selection of beautifully crafted scenes from inside the company’s facility on the state-of-the-art Harwell Campus business park to create a stylish high-impact introduction to the company.
In addition, we re-cut the supporting activity scenes – adding some tightly focused messaging as animated text – to create a package of five x 20-second mini adverts, optimised for use on Social Media.
J motion were highly professional and really understood what we were trying to achieve with our video production. Their planning was meticulous which helped keep costs down and we approved the video from the first edit. I highly recommend J motion for corporate videos and will definitely be using them again for future productions. Excellent quality and a very high standard of service.
Elaine Sharp, Marketing and Communications Manager, OceanMind