Project Case Study
Bacup & Rawtenstall Grammar School
Project Summary
Client: Bacup & Rawtenstall Grammar School
Location: Lancashire
Web: www.brgs.org.uk
- 2 days of filming on location
- 7 days of production time
- Bespoke animated graphics
- Royalty-free music
- Delivery format: You Tube
Project Details
Bacup & Rawtenstall Grammar School has a proud heritage with origins dating back more than 200 years. The school’s stunning location and historic buildings form the backdrop to a very contemporary ethos; Nurturing today’s young people, inspiring tomorrow’s leaders.
With two key admission points at Year 7 and Year 12, we worked with the school to create a twin video project to support the main school as well as a separate module for Sixth Form recruitment.
We captured soundbites from a small number of students as well as the Headteacher and filmed a range of diverse activity scenes to support the narrative. Each video is bound together by a series of animated graphics – using the school’s established logo and branding – to steer the viewer through the content.
In addition, the activity scenes have been re-cut to create a separate series of ten shorter ads for the school’s social media channels; 5 for the main school, 5 for the sixth form.