Project Case Study: Carlton Packaging

Twin Explainer / Promotional Video Series


Explainer Video

Promotional Video


Project Summary

Client: Carlton Packaging
Location: Bedford

  • 1 day of filming on location
  • 5 days of production time
  • Creative storyboard
  • Professional voiceover
  • Bespoke animated graphics
  • Royalty-free music
  • Delivery format: You Tube
Project Details

We’d already worked with Carlton Packaging for the product launch of Xtaper – the world’s first handheld water activated paper tape dispenser.
The brief for our second project was to create a pair of information videos following the same production style for wrapX – a pioneering, lightweight stretch film system.
Both videos are led by a professional voiceover. The Explainer includes additional animated graphics to emphasise key points, while the Promotional adopts a quirky, humorous approach – telling a story around “warehouse super hero”, Dave.
The result is a pair of professional, informative and entertaining videos which demonstrate all the key features of wrapX.


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