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Project Case Study
The FitzWimarc School

Virtual Open Day – Video Series

 

Headteacher’s Welcome

Main School Promotional Video

 
 

SIXTH FORM

 

Head of Sixth Form’s Welcome

Art

Biology

 

BTEC Business

BTEC IT

Business

 

Chemistry

Computer Science

Economics

 

English Literature

French

Geography

 

History

Maths

Media Studies

 

Music

Physical Education

Physics

 

Politics

Product Design

Psychology

 

Religious Studies

Sociology

Spanish

 
 

Project Summary

Client: The FitzWimarc School
Location: Rayleigh, Essex
Web: www.fitzwimarc.com

  • 3 days of filming on location
  • 7 days of production time
  • Bespoke animated graphics
  • Royalty-free music
  • Delivery format: You Tube
Project Details

We were proud to create FitzWimarc’s first ever promotional video way back in 2012. Roll forward to 2020 and the School needed a new approach to support it through the challenges of COVID-19.
 
Working with our partners at Concept4, we built a project around a “Virtual Open Day” to include a flavour of the content that would usually be presented at live open evening events during the autumn.
 
To deliver an immediate bank of content to promote 6th Form opportunities – while filming of classroom activities was still impractical during the summer term – we spent a day capturing student testimonies on each subject, together with a short welcome message from the school’s Headteacher and Head of 6th Form.
 
Two further days of filming in the autumn term enabled us to produce a short creative advert for the main school, showing what it’s like for a pupil moving up from Primary School, attending their first day at FitzWimarc.
 

Client Testimonial

Can I please say, what a pleasurable and professional experience we have had here at school with Mat and James. They have been fantastic to work with offering ideas, different angles and support with a friendly attitude. We look forward to working with you again in the future.
John Turburville, Assistant Headteacher, The FitzWimarc School, Rayleigh, Essex

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