Project Case Study: St Cuthberts
Promotional Video & Web Advert
St Cuthberts has a lot to shout about – great results, great facilities and brilliant students! For the school’s first promotional video project, we offered a twin production; a short, high-impact advert, together with a longer-format interview-led video.
Working closely with the client, we developed a cheeky storyboard for the advert based around the idea of students receiving their results in a variety of situations. For the main promotional video we identified suitable key messages to share across teachers, students and a parent – telling the story of St Cuthberts, mapped against a series of lively activity scenes.
Both videos will appear on the school’s website and You Tube channel.